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Insight at the ESCA

8th Oct 2009

This September, Creation’s Insight Team was represented at the entertainment industry’s annual business conference, ESCA. For the past four years the conference has endeavoured to inform the entertainment industry about changes and provides an ideal networking platform.

The conference will aim to cover many aspects of the changing entertainment sector as well as offering insight into the economic affects being felt by so many.  Creation’s own Insight Team Director, Laura Toop will be delivering her expertise in order to offer a greater understanding of “Taking Retail Effectiveness to a New Level”.  The specialist research and knowledge held by Creations Insight Team allows them to offer an understanding on how improved data feeds are helping to better focus retail decision making. As representatives from the retail trade, together with data and meta-data providers, the Insight Team and their contemporaries will be discussing how detailed and timely information is being used to improve profitability.

Tens of thousands of businesses benefit from consumer information every year. At Creation Insight the vision is to utilise this data to optimise profit for our clients. In most organisations, strategic planning is an annual process. However, the Insight Team look to maximise potential throughout the year. Our bespoke service gives you the opportunity to review the marketing environment, review marketing activity and review your marketing systems. 

Laura ToopPublished by
Laura Toop, Insights Director
laura.toop@creationagency.com, 07989 321091
show all articles from Laura Toop


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