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photo credit: Brian Amey

A Blu-Ray of light for consumers

7th Oct 2009

Throughout the last year, prices across much of the retail sector have plummeted as sales and reductions attempt to entice customers back to the high street. The price of high-end technology, such as Blu-Ray disks, is no exception having experienced a forty per cent decrease in new release prices over the last year.

During these unpredictable economic times it is vital that the retailing sector keep well updated with as much data and analysis as possible regarding these kinds of pricing changes. With pressure on companies to remain well established or to branch out across other sectors, providing the right data is essential for growth and development as well as offering the most competitive pricing structure on the high street.

The Creation Insight Team, in conjunction with: the Entertainment Retail Association, Official Chart Company and Chart Track, are providing analysis and category management data to many major retailers and publishers. The reports cover all aspects of the entertainment industry such as DVD, Blu-Ray, games and music.

Consumer’s reactions to falling prices is slowly beginning to provide the economy with a much needed lift and shows just how important the information collated by the teams at Creation Agency can be. Not being part of the changing retail environment can have a huge impact on your business. Consumer confidence is slowly returning as people begin contemplating buying luxury items once again. Stay ahead of the game with Creation’s services and provide the most competitive pricing structure on the high street.

Dylan SlaneyPublished by
Dylan Slaney, Retail Solutions Director
dylan.slaney@creationagency.com, 0870 850 2274
show all articles from Dylan Slaney


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