September 24^th 2009 – Samsung Mobile has unveiled a new addition to its youth offering with the launch of Genio Qwerty (marketed under the name Corby^TXT outside of the UK), following the successful launch of the Samsung Genio Touch earlier this month.

The latest addition to the range features the original Genio trademark characteristics of bold colours, stylish contours and a stand-out curved body design, with the added benefit of a full qwerty keyboard – ideal for fast-fingered fans of SMS, Instant Messenger and Email.

The new Genio Qwerty also features ‘quick launch’ buttons offering fast access to key features such as the inbuilt music player and messaging. Users can also customise their home screen and so they can have instant access to their favourite social networking sites including Twitter, Facebook and YouTube.

“This latest addition to the Genio range supports our latest move to strengthen our youth offering and provide a range of products suited to different consumer lifestyles,” Mark Mitchinson, VP, Samsung Mobile UK and Ireland comments. "We want to ensure there is something for everyone, from the colour and connectivity of the device to the features and functionality available. The Genio Qwerty offers those who prefer a keyboard rather than a touch screen the opportunity to have the great looks and features that come with the Genio range.”

The Samsung Genio Qwerty will be on sale from early October in the UK, available first from Orange after launch – in vibrant yellow.

Samsung Genio Qwerty Specifications

About Samsung Electronics

Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2008 consolidated sales of US$96 billion. Employing approximately 164,600 people in 179 offices across 61 countries, the company consists of two business units: Digital Media & Communications and Device Solutions. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.

About Samsung Mobile UK

• Samsung Mobile division manufactures and markets a wide range of mobile telecommunications products across pre-pay and post-pay markets, in both the consumer and business segments.
• Samsung mobile phones are divided into six major categories – Style, Infotainment, Multimedia, Connected, Essential and Business and is headed up by Vice President Mark Mitchinson.
• The Mobile division is part of Samsung Electronics Co., Ltd. a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2006 parent company sales of US$63.4 billion and net income of US$8.5 billion
• For more information, please visit www.samsungmobile.co.uk

Published by
David Ellis , Programme Manager
david.ellis@creationagency.com, 07764 898008
show all articles from David Ellis

Back to previous page

© 2009-2010 Creation Agency Registration Number: 000000 | Terms & Conditions | Sitemap | Accessibility Statement | Jobs |

Back to the top of the page