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Tom has eight years agency experience in interactive design and marketing, working for clients including Computacenter, Microsoft, Coca-Cola, Mars, BBC and Sainsbury's.

Tom formerly worked for the UK's largest opt-in email marketer and co-founded Citizen Design with Ben Brown in 2002, joining Creation in 2003.

…except when it’s a great long-copy ad like this one

Wispa(see earlier post)

This ad for the revived Wispa is a great piece of entertainment, and I love the opening line ‘Ads looked like this.’ It’s self-referential without being smug or excluding the audience. This was a great excuse to go for a long-copy format and they’ve really pulled it […]

Tate Modern expansion

Tate Modern expansionIt’s great news to hear that the Government has chucked £50M into the Tate Modern’s expansion pot. The Spice Girls aside, Tate Modern has been our greatest cultural success in a generation. It has turned the appreciation of art into an event, pushing it’s […]

Paul Smith - snowboarding or skiing?

jacket.pngFollowing on from my previous post Incompatible objects, here’s a great example. Paul Smith has teamed up with Burton to produce a country sports inspired snowboarding jacket. It’s a nice addition to Paul Smith’s tradition of ‘classics with a twist’. The only problem I have with it […]

Stranger danger

StrangerI keep reading/hearing/seeing people talk about how society is falling apart. Nobody talks on the tube, nobody smiles in the street, nobody knows their neighbours or local shopkeeper. We’re each existing in our own bubble.

It’s rubbish. it’s one of those myths that’s spread over the years through lazy conversation, and we take […]

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