Our People2021-11-03T05:04:39+00:00

our people

meet the team

We’re a curious bunch at Creation, always looking at
what works and what’s coming next.


meet the team

Jason Sibley


Jason is a demand generation specialist for global clients, combining marketing automation, paid media and social media. He’s also a regular industry speaker.

Pete Smith

Chief Operating Officer

Pete is highly skilled in strategic planning and deployment. Leading operational strategy, he ensures processes, people and platforms align to customer needs.

Christina Our People | Creation Agency

Christina Williamson

Chief Strategy Officer

With over 20 years’ experience in leading global marketing initiatives, Christina delivers digital growth through strategic planning, insight and creativity.

Jack Our People | Creation Agency

Jack Kosakowski

Business Director, SaaS

Jack delivers customised social selling training and B2B digital strategy to grow the bottom line. As a thought leader, he regularly features on LinkedIn and Forbes.

Juliette Van Der Burgt

Managing Director, APAC

Juliette has advertising, brand strategy and marketing expertise from various global agencies. She lectures on Digital Marketing at General Assembly Singapore.

<div style="color:#fff">Meet the<br />rest of<br />the<br /> team…</div>

Meet the
rest of

Adriano Femi | Creation Agency

Adriano Femi

Business Director

Adriano has 20+ years' experience in sales and marketing, predominantly in the tech sector. He leads our Enterprise Tech team.

Sam Batstone | Creation Agency

Sam Batstone

Business Director

Sam has extensive agency and client marketing experience. Driving agile innovation to process design, she develops and implements profitable growth strategies.

Haley Last | Creation Agency

Haley Last

Business Director

Haley has over 20 years’ B2B and B2C marketing agency experience. Partnering collaboratively with clients, she delivers creative, strategic demand campaigns.

Alicia Kosakowski | Creation Agency

Alicia Kosakowski

Director of Client Services (USA)

A marketing automation and lead generation expert, Alicia builds and implements multi-channel demand generation blueprints for fast-growing tech companies.

Penny Abernethy | Creation Agency

Penny Abernethy

Marketing Services Director

Experienced in global IT services, Penny executes delivery plans for tech clients from simple marketing projects to complex, multi-channel demand programmes.

Kevin Thomas Tully

Chief Operating Officer, USA

A Johns Hopkins-trained data scientist, Kevin applies true buyer intent, predictive analytics and data mining to achieve a strategic market advantage.

Catherine Our People | Creation Agency

Catherine Metcalfe

Engagement Marketing Director

Catherine helps clients to build campaign blueprints for reaching their growth goals through ABM, direct and channel comms, and lead nurture.

Vivian Spencer | Creation Agency

Vivian Spencer

Chief Technology Officer

With a background in software engineering, Vivian is an application and web development expert who ensures seamless functionality across client briefs.

Paul Our People | Creation Agency

Paul Tapping

Creative Director

Paul is a strategic thinker responsible for all things creative. He’s worked on global campaigns for big brands and led teams to win advertising and marketing awards.


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Merry Christmas and Happy New Year from Creation!


At Creation we're passionate about helping to protect our planet. Inspired by COP26 and the EarthShot Prize 21, this year our curiosity led us to find other, even better ways of reducing CO₂ from the earth's atmosphere than planting trees. And we discovered the fastest growing 'tree' is in fact under the sea! Kelp, seaweed and algae are actually the most efficient way to reduce CO₂ and this new ocean economy is key in fighting climate change.

All-new Creation


With a new brand look and feel, and so many curious minds working in different, hybrid ways, we assessed our workplace to make sure it suited our new brand, culture and most importantly the wants and needs of our people. We found the perfect place that's modern, adaptable and suitable for all our employees' work/life balance needs.

The Jurassic Coast almighty hike


Our Senior Finance Manager, Rachel Lindley, completed a 13-mile hike of the Jurassic Coast to raise funds for Macmillan Cancer Support. Helping Macmillan to offer their invaluable services to those affected by cancer, Rachel raised £840 in donations.